Marketing Your Art (your books)
And other such discomforts...
How do we reconcile the struggle between creating art and selling it?
This is an age old question that seems to get passed down from one generation to the next. From one end of the argument that says there is nothing more stifling for creativity than the need to promote and sell. That the cost of baring your soul for all to see and the mercenary act of putting a price tag on it is compromising credibility.
To the other end of the spectrum, that sees artists, creators and writers becoming veritable machines of output. Developing systems, strategies and hacks in the aim to create ever faster in order to build empires.
No matter where you sit on this scale as an author or creator yourself - does the validation and meaning that comes from your finished product being enjoyed by someone else (a reader) who then falls in love with your books again and again, make the act of creating all the more worthwhile?
While the global economy is toyed with by those in power and businesses are feeling more than a pinch, many in the creative and book communities are fearing for what the near future holds.
The acceptance then of some energy, thought and power going into bringing your books to the ever-expanding book market seems to make sense.
But - we can drop the baring of one's soul and putting a price tag on it part. Creating an Author Brand is such a crucial bit of your "job" in writing and bringing books to market, precisely because it means that you don't have to bare your soul, exhaust and rinse yourself out in the process. Your Author Brand acts as protection, as the public face that you put forward to the world, without having to feel or be vulnerable.
My unique process to uncover and develop your Author Story as the foundation for your compelling and powerful Author Brand, is specifically designed to stop you from having to feel vulnerable, scared or just wanting to hide behind the sofa.
Once you have defined and articulated your Author Brand Story, you will be surprised at the confidence it gives you. How worthy you then feel of being an Author, with something to say, and wanting people to hear it.
This is truly life changing. It is one thing to write books and ask that people read them.
It is quite another thing to want to shout joyfully about your books because you know exactly why people will love them.
I made creative people famous and more successful for 20+ years
Now I’m showing Authors exactly how to do the same.
Want to know how you can learn this too?
1. Follow my account.
2. Join my FREE LIVE Masterclass:
Your Secret to Success: Create Your Powerful Author Brand
Find out how to create the key things that your Author Brand is missing that will:
- drive your ideal readers to your books
- set you apart in your genre and market
- build your credibility and authority as an Author
- give you the confidence to go after the needle-moving opportunities for your Author career
on Wednesday 30th April, 7.00pm BST / 11.00am PDT / 2.00pm EDT
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